Redeveloping a product that has been established in the market for decades is not everyday business. It is even more unlikely that this product is accepted internationally and even wins an award. And yet PACKSYS has done exactly that with Ophthalmic Plus. The bottle for eye drops receives the “German Packaging Award 2024”.
Ophthalmic Plus is THE innovation in the field of eye drops: significantly less effort compared to a conventional squeeze bottle. This means reliable, drop-precise dosing and aiming – with the same external dimensions compared to standard eye drop bottles.
Josef Thiermeier, Team Leader Research & Development
This also means maximum ease of use and convenience – for both users and fillers.
The jury of the German Packaging Award recognized this balancing act between user-friendliness and producer-friendliness and honored the PACKSYS innovation with its award.
In an official statement, the DIV jury pointed out the problematic application and dosing of conventional bottles, especially for older people. “In the award-winning submission, this well-known problem was solved by an innovative bellow at the bottom of the bottle.”
“Getting there was not without its challenges”, says Team Leader Research & Development Josef Thiermeier: “Improving a market-established solution requires finding and going down paths that no one has gone down before. This requires a very innovative team.”